This piece was used as a sales kit for potential advertisers. It could be handed out or mailed via a 9" x 12" envelope.
The left side of the folder contained staggered pages each discussing different aspects of the organization. The right side held a sample of the 32-page weekly newspaper with a die-cut slot at the bottom for a business card.
Client: Employment Press
Use: Direct Mail
Target Audience: Advertisers
Agency: Developed Internally