| We were able to leverage quite a bit of traffic to our booth by creating an enclosed area where "contestants" were able to compete for iPods. In order to do so, the contestants were seated up to fifteen at a time. They were then shown a three minute product video that educated them on up-coming Siemens hearing technologies. After the video presentation, an interactive presentation was shown asking product specific questions. Contestants were scored using hand-held buzzers and the goal was to be the fastest to answer correctly. The video above shows footage of the live game show presentation. |
Additional Info
Client: Siemens Hearing Instruments
Link: Visit their website
Industry: Medical Devices/Audiology
Target Audience: Audiologists
Use: Interactive Trade Show Presentation
Agency: Chase Wilson (games show presentation) /Internal (video presentation)