An Online Business Card with the Ability to Capture Sales Leads
This auto glass repair site establishes a professional and clear brand. The content is organized by services offered and optimized around both services and service area locations. Content has been developed to work effectively for both human visitors and search engines alike.
Besides organic search results, the site also relies on Google AdWords to identify new customers. On average, we're seeing a 300% ROI and a 40% conversion rate. Conversions are tracked as follows… Once the ads deliver a visitor to the site, they can request an online quote or schedule an appointment through the use of website forms. This data is instantly relayed back to the business representatives who have an opportunity to close the sale. Phone calls that come through the ads are also tracked.
Mobile-Ready Helps Site RankThe Diamond Dave Auto Glass website is fully mobile-ready and responsive. This is important with regard to rankings since more than 50% of all web searches are done on mobile devices. Additionally, Google ranks mobile-ready sites higher than non-mobile sites. Having their site be adaptable for all types of devices was imperative as nearly 90% of their total traffic comes from mobile phones. |
Additional Information
Client: Diamond Dave Auto Glass
Link: Visit their website
Industry: Auto Repair
Target Audience: Consumers (B2C)